 "Marketing is not a battle of products
- It´s a battle of perception" Al Ries & Jack Trout
SuperMotion® does for you what every advertiser dreams to do: It inspires your target group to engage with your medium and message - willingly and happily.
SuperMotion® takes a playful approach to reach your target group.
SuperMotion® offers real vest-pocket infotainment because it puts the fun and a sense of delight into advertising, anchoring your brand and message deeply in your target group’s mind and memory.
SuperMotion® sends a multisensory message.
The latest neuromarketing studies show that multisensory messages that include the sense of touch are particularly effective in stimulating the brain, and can achieve up to three times higher unsupported brand recall.*
SuperMotion® brings the dynamic action of moving images and the haptic sensation of a fun-to-play-with promo item to your print communication.
SuperMotion® multiplies your advertising contacts.
Innovations are always a hot topic, and it’s fun to show off SuperMotion® to business and private acquaintances. And that’s how SuperMotion® multiplies your advertising contacts.
SuperMotion® achieves an enduring effect.
Its exceptional picture quality is a value-add asset that makes people want to keep, collect, and Share SuperMotion® images. This repeated exposure keeps your message alive and kicking in your target group’s environment.
* Scheier - Held - How Advertising Works - Neuromarketing Insights (german)
A Comparative study on the advertising effect of print / TV / promotional items conducted by Advernomics 2005 and commissioned by GWWW (german)
|
